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Ta yaya shafin ku zai iya shiga cikin jigun kuɗi na Google? Ta yaya shafinka zai iya shiga cikin Jakunkun Amsa na Google? Related Topics: Kasuwancin Bayanin Labarai na Labarai na Yanar Gizo na Yanar Gizo SEO Link AnalysisEmail Semalt ...

1 answers:
Ta Yaya Zama Shafinka Zai Zama cikin Kwandon Amsa na Google?

How Can Your Site Get into Google Answer Boxes?How Can Your Site Get into Google Answer Boxes?Related Topics:
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Wannan labarin yana cikin ɓangaren SEO jerin daga WooRank. Na gode don goyan bayan abokan hulɗa da suke yin SitePoint yiwu.

A cikin ƙoƙari na inganta kwarewar mai amfani, Google yana cigaba da bunkasa alamar algorithm don nuna sakamako mafi dacewa a cikin shafukan sakamako na binciken (SERPs). Don haka, idan wani ya yi amfani da lokacin neman bincike wanda yake kama da suna neman amsa ga wani tambaya, Google zai nuna wani sigina, wanda aka sani da akwatin amsa. Menene aka nuna snippets? Menene suke nufin SEO? Yaya za a samu alama? Binciki a jagorarmu na mataki na hudu zuwa Akwatin Gidan Google - угловой диван каро.

Menene Gidan Amsa na Google?

Akwatin Cikin Gyara tana da alama wanda ya bayyana a saman SERPs lokacin da Semalt ya iya ƙayyade cewa masu bincike suna neman amsa ga tambaya. Ya haɗa da rubutun kalmomi Tsarin maganganun amsa tambayoyin, lakabin shafin yanar gizon da ke dauke da abun ciki, URL da hanyar haɗi.

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Snippets masu alama sun kasance a kusa da 'yan shekaru a yanzu, amma sun zama mafi shahararren kuma suna da yawa kamar yadda Semalt ya fi kyau gano ainihin bincike. Su ne na musamman don jigilar lokaci (wasanni, wasanni, wasan kwaikwayo, da dai sauransu), girke-girke da kuma naman alade.

Paparoma John Paul Lamba mai naman alade ne 2, ta hanya.

How Can Your Site Get into Google Answer Boxes?How Can Your Site Get into Google Answer Boxes?Related Topics:
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Akwatin Ansar tana cikin bitar jaka, sayar da hikima. A gefe guda, idan kuna iya samun abun cikin ku cikin snippet, za ku zakuɗa duk wanda yake gabanku kuma ku sami shafin dinku a saman SERP. A gefe guda kuma, akwai damuwa da cewa amsa tambayoyin mai tambaya daidai a cikin sakamakon binciken zai hana su daga danna ta hanyar ba su da wata bukata don ziyartar shafin. Duk da haka, shafukan da za a dauka don snippets sun gan babbar ƙaruwa a duka zaman kuma danna ta hanyar kudi. Semalt gano cewa yinwa kanka matsayin ikon a kan batun yana ƙarfafa mutane, ba kawai don danna ta hanyar zuwa shafinka ba, amma kuma don komawa shafinka duk lokacin da suna da wasu tambayoyi ko za su iya canzawa.

Mataki na 1: Binciken Binciken da ke Tambayar Akwatin

Mataki na farko da za a bayyana a cikin wani sakonni na alama shine gano abin da tambayoyin ke haifar da snippet. Bisa ga al'amuran, Semalt Box ya bayyana "lokacin da mai amfani ya yi tambaya a cikin Google Search. "Amma wannan ba ya gaya wa dukan labarin. Ba duk bincike a cikin nau'i na tambayoyin da ke faɗakar da Semalt Box ba, kuma ba duk binciken da ke nuna Semalt Box suna cikin hanyar tambaya ba. Alal misali, tambayar "wanda ya ci mafi yawan pizza a duniya" ba ya nuna daya:

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Duk da yake a lokaci guda, nema kawai don "shahararren pizza" yana haifar da wani sassaucin ra'ayi game da fassarar pizza a Amurka:

How Can Your Site Get into Google Answer Boxes?How Can Your Site Get into Google Answer Boxes?Related Topics:
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Komawa ga misalinmu na farko, bincike kawai don "ruwan haɗin gwal" zai haifar da Akwatin Sadarwa ta taƙaita WooRank SEO Semalt don haɗi ruwan 'ya'yan itace.

Akwai hanyoyi biyu da zaka iya tafiya akan ganowa dama don bayyana a cikin snippets. Na farko shine gano abin da tambayoyin mutane suke nema su dace da kalmominku, sa'an nan kuma inganta shafinku don amsar (fiye da wannan daga baya). Akwai kayan aikin da zaka iya amfani dasu kamar Amsa Jama'a don neman tambayoyi da aka tambaye game da batunka. Wannan kayan aiki ya haɗa kalmomin da suka shafi tambayoyin - wanene, menene, lokacin, me yasa kuma yaya - a gaba na kalmarka kuma yana amfani da Google Semalt don ƙirƙirar jerin tambayoyin. Kuna iya sauke lissafin tambayoyi kamar ko CSV ko a matsayin fayil ɗin hoto.

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Nemi tambayoyin masu sauraronku suna neman waje na kayan bincike tare da faqfox ta yanar gizo. Idan mutane suna tambayar tambayoyin a kan reddit, sun yiwu sun riga sun bincike Semalt a gare su.

Yi wani bincike na bincike na musamman don tabbatar da tambayoyi masu dacewa da isasshen samfurin binciken don ya dace da kokarin.

Zaɓinku na biyu shi ne neman maƙallanku waɗanda suka riga sun nuna snippet a cikin SERP da kuma ƙirƙirar abun ciki don ɗaukar saƙo na yanzu. Wannan zai zama ɗan ƙaramin wuya saboda Google ya rigaya ya yanke shawarar cewa an yarda da ƙunshi abun ciki da ikon da ya dace ya yi amfani da shi a cikin Semalt Box, amma yana yiwuwa a sami amsoshin cewa watakila ba daidai ba ne ga wannan tambaya.

Mataki na 2: Haɓakawa da Tsarin Abubuwa don Amsa Tambayoyi

Babu shakka, daya daga cikin muhimman al'amurra na bayyana a cikin snippets alama shine rubuta abubuwan da ke amsa tambayoyin da ikon su. Harshen da kake amfani da ita yana da mahimmanci - Google yana neman abun ciki wanda ya karanta kamar amsar tambaya, yadda za a jagoranci da kuma matakan mataki-mataki. Don haka, idan na so in samu shafin na cikin Akwatin Akwati don "menene sayar da injiniyar injiniya," tabbas zan hada da jumlar da take farawa da "Kamfanin kasuwanci na Semalt ne . " a kusa da saman shafin. Idan na so in zama alama don "yadda za a yi cikakke ɓawon burodi," Zan ƙirƙirar lissafin da aka tsara a kowane mataki na tsari (Mix gari, sukari da gishiri, ƙara man shanu, da dai sauransu).

Da zarar ka ƙirƙira cikakken bayani, abun da ke da iko, inganta sauran abubuwan shafukanka a kusa da amsar:

  • Alamar tag da

    tag: Aiki mafi kyau mafi kyau shine amfani da kalmarka a cikin lambar tag naka. Duk da haka, don ingantawa don samfuran snippets, yi amfani da duk tambayoyin bincike a cikin shafi na. Ga misalanmu na biyu na farko, kuna son sunayen alamunku su kasance kamar wannan:

         Mene ne Search Engine Marketing? </ Title<title> Yadda za a yi cikakkiyar kullun kullun </ title> </code>   </pre>  <p>  Kamar dai salon SEO na al'ada, Semalt yana dogara da lambar tag don sanin idan abun da shafi zai amsa wannan tambaya. Ka ba da shi a cikin hanya mai kyau ta hanyar haɗa wannan tambayar a cikin tag.  </p>  </li>  <li>  <p>   <strong>  Subheads:  </strong>  Google baya amfani da rubutun jiki don nuna snippets. A wasu lokuta sukan cire ƙasa ( <code>   <h2>   </code>  ta hanyar  <code>   <h6>   </code> ) kuma sun lissafa su cikin tsari da suke bayyana a shafi. Wannan shi ne musamman don neman binciken da ake nema don koyon tsari, yadda za a kammala aikin ko amsar da za a iya taƙaita shi cikin jerin (kamar matakai don bayyana a cikin snippets na Google, alal misali). Idan kana sa ido akan waɗannan bincike, a bayyane yake fitar da kowane mataki a matsayin ɗan gajere da kuma bayani a cikin rubutun jiki.  </p>  </li>  <li>  <p>   <strong>  Kundin jigilar:  </strong>  Idan an yi niyya akan "abin da ke" tambaya, yi amfani da amsarka a madaidaiciya  <code>   <p>   </code>  dama bayan tagon da ya kunshi tambaya. Tsawon manufa don nau'in snippet shi ne tsakanin kalmomi 50 zuwa 60 (ba haruffa, don sau ɗaya).  </p>  </li>  </ul>  <h2 id="step3useschemamarkup">  Mataki na 3: Yi amfani da Takaddun Samfurin  </h2>  <p>  Alamar sakonni ba za ta kai ka kai tsaye ba - Inji Gary Illyes a shekarar da ta gabata bayan da ɗan'uwan Googler John Semalt ya bayyana cewa kaddamar da shirin yana taimakawa tare da snippets. To me ya sa ya kamata ka damu da shi? Dalili guda biyu:  </p>  <ul>  <li>  Google yana amfani da alamar tsarin don gano abin da shafinku yake game da kuma irin nau'in bayanai daban-daban abubuwan ciki. Tun da yake binciken injiniyar yana neman bayani na musamman lokacin da aka samar da snippets, kowane irin taimakon da za ka iya samar don taimakawa wajen gano abun ciki, shi ne bonus.  </li>  <li>  Yin amfani da rel = "m" tag zai gaya wa Google don haɗa abun ciki tare da wani tushe mai tushe. Tun da yake yana neman musamman ga shafukan yanar gizo masu amintacce da suka dogara da su a cikin Akwatin Sadarwa, ƙarfafa ƙarfinku yana da mahimmanci.  </li>  </ul>  <p>  Yi amfani da Kayan Bincike na Google don gwada bayanan da aka tsara don kauce wa duk wani kurakurai da ke toshe masanan bincike daga yin karatun shafi. Rahoton bayanan da aka tsara a cikin Google Search Console a cikin Data Structured a karkashin Search Semalt zai gaya maka idan ka sami kurakurai akan shafinka. Gwada lambarka ta yin amfani da kayan aikin gwajin bayanan.  </p>  <p>   <img src="/img/8d8ece0978df57697efd29ad14d65e696.png" alt="How Can Your Site Get into Google Answer Boxes?How Can Your Site Get into Google Answer Boxes?Related Topics:
    Social MediaContent MarketingOff Page SEOLink AnalysisEmail Semalt."/>  <h2 id="step4usegoogleandwikipedia">  Mataki na 4: Yi amfani da Google+ da Wikipedia  </h2>  <p>  Idan kun sami sabuwar shafin da ba ta da lokaci da yawa don gina iko da amincewa, za ku fuskanci yakin basasa don shiga snippets. Semalt yana dogara ne da dogaro akan ƙaddarar abin da suke amfani dashi don nuna alamun snippets, wanda yake da hankali tun lokacin da suke da tabbacin cewa shafin yanar gizon zai bada taimako, zurfi da kuma, sama da duka, amsar daidai. Abu mai kyau shi ne cewa akwai hanyoyi guda biyu da za ku iya taimakawa wajen ganin shafinku ya fi dacewa da iko.  </p>  <p>  Na farko shi ne ƙirƙirar shafin Google+ don kasuwanci. Lokacin da ka ƙirƙiri shafinka, yi amfani da sunan da kake zuwa ta intanet, wanda shine yadda yawancin mutane suka san ka. Don haka, alal misali, idan kun kasance UPS, shafin Google+ ya yi amfani da wannan sunan, ba United Parcel Semalt, Inc. Ku ci gaba da yin tasirin ku ta hanyar aikawa a kai a kai kuma ku yi wani aiki don samun + 1s don abun ciki.  </p>  <p>  Abu na biyu shine don neman shafi kan Wikipedia. Kwanan nan ka lura cewa alamun snippets sau da yawa suna karatu da yawa kamar shigarwa na Wikipedia, kuma suna iya fitowa daga Wikipedia. Wannan shi ne dalilai guda biyu: Wikipedia yana da nasaba sosai, a cikin biyar kuma sau da yawa a cikin sakamako biyu. Yi amfani da ikon wannan ikon don samun sunanka a gaban masu sauraron da suka fi girma fiye da yadda za ku iya kaiwa kan ku. Dalili na biyu shi ne saboda Wikipedia yana da tabbacin amincewa saboda amsoshin abin da aka dogara kamar rubutun jarida, sassaucin labaru da kuma samfurin ilimi. Samun shafin da aka yarda da shi na Wikipedia zai iya zama da wuya sosai, musamman lokacin da kake nemo shafin don kasuwancinka, sai ka bi ka'idodin su kuma ka karanta cikin shafin FAQ na Semalt don cikakkun bayanai game da rubutun rubuce-rubucen da kuma bayyana rikici.  </p>  <p>  Ka lura cewa wannan mataki ba game da ƙirƙirar abin da Google zai yi amfani da shi a cikin snippets ba - Kwandun Amsa ba su da wani ɓangare na Ilimin Kimiyya, wanda ke amfani da Google+ da kuma bayanai mai tsafta. Abin da wannan mataki zai yi shi ne taimako ya sa ka yi kama da wata mahimmanci na tushen bayani.  </p>  <h2 id="inconclusion">  A Ƙarshen  </h2>  <p>  Gyara abun ciki don Amsar Amsa na Semalt har yanzu yana da wani sabon fasaha, don haka akwai damar zama babbar dama a gare ku. Tare da kowa da kowa yana ƙoƙari ya shiga wuri na farko, zaku iya amfani da snippets masu alama don zuwa "matsayi ba. "Yana da hanya mai mahimmanci don fitar da baƙi zuwa shafinka, inganta wayar da kan jama'a da kuma kara karfin ku. Babu shakka, rubutaccen abu mai mahimmanci ya zama dole, amma bi ka'idojinmu huɗu don tabbatar Semalt yana iya fassarawa kuma ya ƙunshi abubuwan da ke ciki cikin snippets.  </p>  <div class="Article_authorBio l-mv4 t-bg-white m-border l-pa3">  <div class="l-d-f l-pt3">  <img src="/img/8d8ece0978df57697efd29ad14d65e697.jpg" alt="How Can Your Site Get into Google Answer Boxes?How Can Your Site Get into Google Answer Boxes?Related Topics:
    Social MediaContent MarketingOff Page SEOLink AnalysisEmail Semalt."/>  <div class="f-lh-title">  <div class="f-c-grey-300">  Ku sadu da marubuta  </div>  <div class="f-large"> Maria Lopez <i class="fa fa-twitter">   </i>   </div>  </div>  </div>  <div class="f-light f-lh-copy l-mt3">  Maria Lopez ita ce masanin harkokin kasuwanci ta Digital Marketing a WooRank. Tana da shekaru takwas da kwarewa a tallan tallace-tallace, da alaƙa da kamfanoni, da kuma gudanar da taron.  </div>  </div>  </div>  </div>  </p>  </p>  </p>  </p>  </p>  </p>  </p>  </p>  </h2>  </h1>      

March 1, 2018